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Did You Know?
In July 2011, 86.0% of the U.S. internet audience viewed online video
71% of online adults use online video sites.
48 hours of video are uploaded every minute to YouTube.
68% of social media users go to social networking sites to read product reviews
Internet Retailer reports that shoppers who viewed video on Stacks and Stacks product pages were 144% more likely to add to cart than other shoppers.
Internet Retailer, March 2011
Retail site visitors who view video stay two minutes longer on average and are 64% more likely to purchase than other site visitors.
Comscore, August 2010
Facebook has more than 800 million active users and more than 50% log on on any given day.
Over 3 billion videos are viewed a day on YouTube.
More video is uploaded to YouTube in one month than the 3 major US networks created in 60 years.
How “Boots and Cats” Could Drive Social Commerce
Posted by Jon O'Brien
Add a Doc Martin logo and exclusive discount to this video and you’d have social video commerce gold.
Discovered @ BuzzFeed